From: Poland
Location: Kielce, PL
On Useme since 11 March 2020
As a doctor of social sciences I mainly deal with the issues of corporate social responsibility (CSR) and sustainable development. I have many years of practical experience and substantive knowledge in the field of public relations, promotion, image-building, marketing, media relations and business communication. I also used to conduct solemn galas, promotional events, industry events, as well as international press conferences.
During my professional career I have also gained theoretical and practical experience in the area of press and TV journalism, including manipulation techniques and intercultural communication. I can easily be a team leader. Challenges and unexpected tasks make me satisfied with being able to use my creativity which leads to extraordinary solutions.
The social campaigns – idea vs business The terms social campaign and social advertising are being treated as mutually interchangeable. The author points to the differences between them and proposes to place the pro-social activities of...
A book dedicated to CSR (corporate social responsibility) issues.
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