Job description
We will outsource the configuration of Facebook pixel in GTM for a store running on Shopify platform.
We have installed pixel also created all tags but the problem is fetching data that is configuring variables in GTM from shopify.
Below is the list of variables for events that we need to configure.
2. category page - ViewCategory
content_name:
content_ids:
content_type:
3. product page - ViewContent
fbq('track', 'ViewContent');
content_type:
content_ids:
value:
content_name:
currency:
content_category:
4. add to cart - Add to Cart
fbq('track', 'AddToCart');
value:
num_items:
currency:
content_name:
content_ids:
content_category:
content_type:
5. initiate checkout transition - InitiateCheckout
fbq('track', 'InitiateCheckout');
value:
num_items:
currency:
content_ids:
content_type:
6. purchase - Purchase
fbq('track', 'Purchase');
value:
currency:
num_items:
content_ids:
content_type:
content_category:
7. add to wishlist - AddToWishlist
fbq('track', 'AddToWishlist');
content_ids:
value:
currency:
8. search page - Search
search_string: