ryan88cn

About me

Data Analyst & Performance Measurement Specialist | Python, Meta Ads, Attribution Modeling

I help businesses turn ad data into actionable insights. 15 years in marketing and communications; nearly 5 years in data-driven ad attribution and performance measurement.

• Python pipelines for campaign data processing and dashboards
• A/B tests, incremental tests, and attribution models
• End-to-end analysis from ad architecture to performance evaluation

Certifications:

• Google Ads Measurement,
• Meta Certified Media Measurement,
• IBM Data Science Professional,
• Google Data Analytics