Michalina

About me

I help e-commerce brands grow revenue and customer loyalty through effective email marketing and automation.

With 3+ years of experience in email marketing and marketing automation, I have worked with e-commerce brands across fashion, beauty, pet food, furniture, and lifestyle industries, as well as international B2B companies. At James Hawk, my work contributed to a 69% increase in flow revenue and improved Welcome Flow conversion from 1.8% to 6.5–7%.

I can help you with:

• Klaviyo setup, audits and optimization • Welcome, abandoned cart and post-purchase flows • Email campaigns and newsletters • Segmentation, A/B testing and reporting • English and Polish email copywriting

I'm open to both one-time projects and long-term collaborations with e-commerce brands looking to improve their email marketing and customer retention.