About me
Leadership & strategy
- Team leader – content, media, e-commerce, analytics teams (up to 20 directly reporting experts)
- Delivery owner – cross-functional squads (up to 50 experts) across marketing, sales, creative, product design, legal & operations departments
Project & product management
Directing large-scale, cross-department initiatives, including:
- Market research – designing & executing studies with internal teams & external vendors
- Discovery workshops – facilitating sessions using design thinking & collaboratively filled canvases
- Content, media & analytics architecture – developing data-driven solutions aligned with audience insights & measurable KPIs
Media & procurement expertise
- Strategic partnerships – managing annual tenders & driving innovative creative/tech projects
- Budget management – supervising monthly budgets of 7-8 figures, optimizing media performance
Working with startups & top-tier companies across EMEA, AMER, LATAM, and APAC regions