Florindo Santilli
From: Italy
Location: Frosinone, IT
On Useme since 19 February 2026
About me
Are you looking for someone to help your business grow? 📈
I don’t just execute Google Ads campaigns; I bring an analytical, business-oriented approach to drive measurable results.
What I can do for you :
✅ Full-funnel strategy
✅ Comprehensive setup & optimization across Google Ads, Google Search, Shopping, Performance Max, Display, YouTube. Tracking with GTM & GA4
✅ Performance-driven management: continuous monitoring & optimization for maximum efficiency and ROI
✅ Clear reporting: KPI dashboards tailored to your needs in Looker Studio (formerly Google Data Studio)
Niches served:
- E-commerce (primarily Shopify & WooCommerce) - Service-based businesses - B2B & B2C - Fashion - Local businesses
Before specializing in Google Ads, I worked at a local agency where I gained hands-on experience across SEO, web analytics, SEM, social media, copywriting, and email marketing .
My background in Economics strengthens my ability to interpret trends, build data-driven strategies, and repor
Categories
Portfolio
Google Shopping Ads - Fashion Ecommerce (B2C)
Sector: Fashion (e-commerce) Goal: Audit the existing Shopping campaign, optimize it, and reach profitability within 3 months.
Results: The campaign became profitable; ROAS improved from –44% to +140%.
Google Facebook Shopping Ads - Ecommerce (B2C)
Low-Cost Consumer Goods - Increase sales via online store
Results - Google Ads ROAS: +400% - Meta Ads ROAS: +200%
Google Search and Pmax, Facebook Ads - Lead Gen
Antique Products Selling Goal: Increase product inquiries via lead forms, WhatsApp, and phone calls
Results (YoY) - CPA: -50% - Conversions: +62%
Google Search Ads - Lead Gen Infrastructure Se
Goal: Drive quote requests via phone or contact form
- Google Search campaigns with deep keyword research - Continual optimization based on call tracking and form submissions Results - CPA: -45% in 3 months