Log in
Index finger pointing up icon

From: Poland

Location: Wrocław

On Useme since 11 December 2024

About me

I am an experienced marketing manager with 13 years of expertise in B2B and B2C. I specialize in creating and executing 360° strategies, digital campaigns, e-commerce, and performance marketing. I combine knowledge of digital marketing, sales automation, and AI to effectively boost ROI and scale businesses. With strong experience in the technology and apparel sectors, I have managed omnichannel projects, social media, and influencer marketing. I possess solid negotiation and leadership skills – building motivated teams and fostering effective partnerships.

Key competencies: ✅ 360° marketing strategy – integrated multichannel campaigns ✅ Performance marketing & social media – ROI optimization ✅ E-commerce & digital marketing – online sales growth ✅ Marketing automation & AI – implementing innovations ✅ Budget management & analytics – cost and KPI optimization ✅ Influencer & media – effective campaign coordination

Categories

Marketing > Social media
Marketing > Sales
Marketing > Ad campaigns
Marketing > Copywriting
Marketing > Email marketing

Skills

Advertisement Advertising Advertising texts AI Banner Brand creation Brand Identity Branding Budgeting Business analysis Chatgpt Content marketing E-commerce E-mail marketing Google advertising Graphics Influencer marketing Marketing plan Marketing research Marketing strategy Online advertising Pozyskiwanie klientów PR Sales Social media marketing Trade marketing Web analytics

CV / Résumé

Nov 2022 - Now

Digital Marketing Manager

Entire m sp. z o.o.

Strategia i budżet marketingowy Helikon-Tex & Direct Action, zarządzanie działem Digital i B2B, kampanie influencerów, rozwój e-commerce Magento2, SEO, AI, automation, badania, analizy i rozliczenia działań marketingowych.

Apr 2016 - Nov 2022

Marketing manager

MSI Polska

Zarządzanie marketingiem online/offline 5 linii produktowych, globalne i lokalne promocje, współpraca z influencerami i mediami IT/gaming, eventy (IEM, PGA), rozwój stron promo, analiza ROI i GA, opieka nad klientami, media plany, współpraca B2B.

Apr 2015 - Apr 2016

Affiliate Manager

Convertiser Sp. z o.o.

Pozyskiwanie i obsługa wydawców (blogerzy, portale), negocjacje, modele biznesowe i monetyzacja, wsparcie klientów i integracji, consulting Convertiser, koordynacja reklamodawca–wydawca, rozwój narzędzi, artykuły i mailingi.