Stworzenie strategii marketingowej Ecommerce dla brandu szczoteczek sonicznych

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Job description

Poszukuje doświadczonego specjalisty do stworzenia strategii marketingowej Ecommerce dla brandu szczoteczek sonicznych

Luxodentica, to nowa premium marka w branży higieny jamy ustnej. W IV kwartale 2024 roku planujemy premierę naszego pierwszego produktu – sonicznej szczoteczki do zębów. Poszukuję doświadczonego Specjalisty ds. Marketingu, który wesprze nas w stworzeniu i realizacji strategii marketingowej na rynku Ecommerce oraz w budowaniu obecności w mediach społecznościowych.

Zakres obowiązków:

Tworzenie strategii marketingowej na premierę produktu (termin: koniec października 2024).

Realizacja strategii podczas premiery (listopad - grudzień 2024).

Zarządzanie obecnością marki na Instagramie i TikToku (posty, reelsy, stories, filmy).

Opracowywanie i realizacja kreatywnych kampanii marketingowych.

Współpraca z influencerami, od kontaktu po realizację kampanii.

Analiza danych marketingowych i optymalizacja działań.

Wymagania:

Minimum 3-4 lata doświadczenia w marketingu Ecommerce, szczególnie z produktami, w których design odgrywa kluczową rolę.

Znajomość Instagrama i TikToka oraz doświadczenie w zarządzaniu markami na tych platformach.

Kreatywność w tworzeniu angażujących kampanii.

Doświadczenie w influencer marketingu.

Zdolność do analizy danych i optymalizacji strategii.

Umiejętność tworzenia i obróbki materiałów marketingowych.

Elastyczność i samodzielność w pracy zdalnej.

Znajomość angielskiego w mowie i piśmie.

Mile widziane: Doświadczenie w pracy z produktami higieny jamy ustnej lub zdrowia.

Jeśli jesteś zainteresowany/a, proszę o przesłanie oferty wraz z przykładami projektów.