Specjalista Social Media/META Ads na projekty

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19 deals

Job category:

Ad campaigns

Expected budget:

Negotiable

Preferable skills:

e-marketing facebook

Published: on 2024-11-13

22 days left

Job description

Szukamy freelancera do długoterminowej współpracy przy zarządzaniu kampaniami reklamowymi na Facebooku i Instagramie (META Ads). Budżety projektów wynoszą od 2.000 do 15.000 PLN, a ich celem jest zwiększenie konwersji oraz wzrost przychodów e-commerce. Zależy nam na specjaliście, który rozumie dynamikę reklamy online, potrafi analizować dane i dynamicznie optymalizować kampanie.

Zakres obowiązków:

Prowadzenie i zarządzanie kampaniami reklamowymi w Meta Ads Manager dla e-commerce.

Kreowanie strategii kampanii opartej na analizie odbiorców i trendów rynkowych.

Optymalizacja budżetu i bieżąca kontrola wskaźników takich jak CPA, ROAS i LTV.

Testowanie i analizowanie A/B treści reklamowych oraz dostosowywanie kampanii.

Regularne raportowanie wyników i wniosków dotyczących dalszych działań (cotygodniowe)

Dołączenie do komunikatora Slack

Wymagania:

Min. 2 lata doświadczenia w zarządzaniu kampaniami META Ads, najlepiej w branży e-commerce.

Znajomość narzędzi analitycznych (Meta Ads Manager, Google Analytics, Hotjar).

Umiejętność tworzenia angażujących treści reklamowych dostosowanych do specyfiki social media.

Kreatywne podejście do targetowania i segmentacji grup odbiorców.

Praca na lejkach marketingowych

Submitted offers 16

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