Explainer video financial products (mortgage)

Main assumptions:

To prepare an animation explaining how the financial product works

Types of animation, 3 versions reworked from the main/long animation :

1. long/main animation for a sales page describing the product in its longest form= 90 seconds

2. shortened 45-second version also to be used for website or social media

3. 15-second version (3 versions differing only in the screen/opening screen lasting 3 seconds). This version of the animation is a strictly advertising version on FB, encouraging people to click on the video to learn about the product/service.

Features of the animation:

- clear, transparent animation (does not have to happen a lot in the animation), simplicity, minimalism

- animation of people, their emotions, and states (curiosity, happiness, sadness, etc.)

- characters drawn, painted, etc.

- narrator/voice describing the course of the animation, along with subtitles (for those not including voice-over)

Abbreviated scenario:

1. Character, the thought of buying an apartment occurs, then the thought of not being able to get a loan from the bank(does not serialize it for what reason),

LEKTOR(L): You want to buy a property but the Bank doesn't want to lend to you?

Facial expression changes to sadness

2.Character sees R4B's website-smile appears

L: There is another way through which you will not be forced to rent indefinitely

Thanks to R4B you can become a property owner

3.Fills out a simple form on the site

L:Just fill out a simple form on the website xxx, You choose a property we verify that it meets the requirements

4.The character receives a positive decision about

5.Character performs renovation: paints the walls of the apartment

I ask for a portfolio and a quote.