richard

About me

Media Reacting Chief — KMRECORDS 2022 – Present

As Media Reacting Chief at KMRECORDS, I oversee the full cycle of media evaluation, reaction strategy, and audience‑engagement content. My role combines creative direction with analytical insight to ensure that all media releases, reactions, and promotional materials align with the brand’s identity and audience expectations.

Key Responsibilities Lead the creation of reaction‑based content for music releases, artist announcements, and visual media.

Analyze audience behavior and trending topics to develop high‑impact reaction strategies.

Coordinate with artists, producers, and the digital team to ensure timely and consistent media output.

Review and approve reaction videos, commentary clips, and social‑media edits before publication.

Manage the brand’s tone, style, and engagement approach across platforms.

Monitor performance metrics and adjust content strategy to maximize reach and engagement.

Supervise a small creative team responsible