SEO Specialist

For a global company operating in a regulated industry we are currently looking for a freelance SEO Specialist to support on-page optimization and broader SEO initiatives across international markets. The ideal profile is a full-stack SEO specialist with hands-on experience in technical SEO, content planning, and on-page optimization, who thrives in complex environments and enjoys working collaboratively with international teams.

Role

• Support on-page SEO optimization across multiple markets and content hubs.

• Collaborate with editors and content teams to coordinate SEO-aligned content execution.

• Contribute to technical SEO improvements in close cooperation with internal digital teams.

• Assist in link building strategy development and execution.

• Work closely with a Senior SEO Specialist in the global digital team.

• Analyze SEO performance data and provide actionable insights.

• Use SEO tools to conduct audits, monitor performance, and identify areas for improvement.

Profile

• Proven SEO expertise across content strategy, technical SEO, on-page, and off-page optimization.

• Experience coordinating with content teams and managing editorial alignment (not copywriting).

• Experience in highly regulated industries (e.g. pharma, finance) is a strong advantage.

• Proficient in tools such as Ahrefs, Google Search Console, Screaming Frog, and GA4.

• Strong analytical skills and familiarity with interpreting SEO KPIs and performance metrics.

• Experimenting with using AI in her/his SEO task – e.g. content creation flows.

Additional Details

• Languages: English (professional proficiency).

• Tools & Platforms: Ahrefs, Google Search Console, Screaming Frog, Google Analytics 4.

• Location: Fully remote from Poland, with preference for Kraków-based candidates (for occasional face-to-face collaboration).

• Registered and based in Poland as a self-employed business and holds a valid NIP - this is mandatory and applications without this will not be taken into consideration

Send CV in English