Freelance SEO & Marketplace Integration Expert Needed for Shopify E-Commerce Store- Pandorakart.com

Scope of Work

1. Technical SEO (Audit & Fixes)

Conduct a complete SEO audit using Screaming Frog, Ahrefs, and Google Search Console

Fix crawlability, sitemap, and indexation issues

Improve URL structure to be SEO-friendly

Optimize page speed and Core Web Vitals (LCP, FID, CLS)

Ensure mobile responsiveness and usability

Implement structured data (schema) for products, breadcrumbs, reviews

Resolve canonical tag issues and fix duplicate content problems

2. On-Page SEO (Website-Wide)

Perform keyword research for categories, collections, and product pages based on the USA market

Optimize meta titles, descriptions, and H1-H6 heading structure

Improve content layout and formatting for SEO and readability

Optimize all images with proper alt tags, compression, and filenames

Improve internal linking and address SEO for filters and pagination

3. Product Page SEO (Up to 30 Products per Month)

Create or revise unique, conversion-focused, SEO-optimized product descriptions

Write custom meta titles and descriptions for each product

Implement product schema markup for price, availability, ratings, and more

4. Off-Page SEO (Starts from Month 2)

Build 50+ quality backlinks per month, including:

Business directory submissions

Profile creations

Social bookmarking

Niche blog commenting

Classified ad postings

Competitor backlink analysis and replication

Contextual backlinks with product-based anchor text

5. Shopify Integration with Marketplaces

Set up and sync:

Facebook Shop

Instagram Shopping

Meta Commerce Manager (catalog, Pixel integration)

Google Merchant Center (product feed, policies, disapprovals resolution)

Ensure automated syncing of product inventory and availability

Enable eligibility for Google Shopping Ads and Meta product tagging

6. Google Tools Setup and Management

Set up and configure the following tools with correct tracking and verification:

Google Analytics 4

Google Search Console

Google Merchant Center

7. Reporting and Monitoring

Setup/validate:

Google Analytics 4 (GA4)

Google Search Console

Facebook