Social media specialist for Edukido on Czech market

We are looking for an experienced freelancer, fluent in Czech, who will manage our Social Media channels in the Czech market, focusing on lead generation.

Edukido is a dynamically developing educational network offering unique educational classes for children aged 3–10 (preschools, schools, and own centers), primarily based on our original methodology utilizing LEGO® bricks. Our mission is to support children's development by fostering creative problem-solving, independent analytical thinking, and learning concepts from various fields (history, physics, mathematics, Polish language, etc.) in a relaxed atmosphere.

Objective of the Assignment

The main goal of the freelancer is to build a strong brand presence for Edukido in Czech social media (primarily Facebook, Instagram) and convert this presence into concrete inquiries regarding the franchise model.

Responsibilities

The freelancer will be responsible for:

- Comprehensive management of communication across Czech social media channels.

- Developing and adapting the Edukido content strategy to the specifics of the Czech market, taking into account the local educational culture.

- Precisely defining the profile and needs of potential franchisees (with support from Edukido).

- Preparing a monthly schedule of posts and activities.

- Creating high-quality, engaging content in Czech (native or C2 level), consistent with the brand's tone of voice (educational, professional, inspiring, warm).

- Actively and quickly responding to comments and private messages in Czech, with a specific focus on sales inquiries (converting inquiries into leads).

Potential Future Responsibility:

Planning, creating, and managing advertising campaigns on Meta platforms (Facebook Ads, Instagram Ads) targeted at lead generation.

What We Offer

- Long-term cooperation

- Flexible working hours.

- Onboarding and introduction to the company's specifics.

- Provision of a base of graphic materials (videos, reels, graphics).