Oksana Evteeva
De: Italy
Ubicación: Caccamo
En Useme desde 7 febrero 2026
Sobre mí
Product-focused digital marketer with 10+ years of experience across B2B, B2C, IT, blockchain, fintech, e-commerce, real estate, and franchising. I specialise in building scalable marketing systems: lead generation, performance marketing, CRM, analytics, and sales alignment.
I’ve led marketing and expansion projects across Europe, the US, Middle East, India, CIS, and Asia, launching and scaling products in highly competitive and regulated markets. My work consistently delivered not only planned KPIs, but also outstanding results — exceeding targets in growth, efficiency, and revenue impact.
I’ve built marketing from scratch, led cross-functional and international teams, aligned marketing with sales and product, and worked directly with founders, executives, and investors. Strong hands-on expertise in Google Ads, Meta Ads, email marketing, funnels, attribution, and business intelligence, combining strategy with execution and continuous optimisation.
CV / Currículum
Jul 2019 - Jun 2021
CMO
IT (b2b)
Led digital marketing and sales generation for a global IT company (browser extensions, affiliate & cashback platforms). Ran Google Ads, Meta, LinkedIn, and email campaigns, built inbound funnels, aligned marketing with sales, and delivered scalable,
Jul 2018 - Feb 2019
CBDO (Chief Business Development Officer)
METROPOLE VENTURES LP
Led business development and investor relations for a blockchain hospitality platform. Defined global crypto marketing strategy, coordinated cross-border stakeholders, aligned product and investors, and supported go-to-market delivery under strictNDA
Nov 2017 - Jul 2018
Senior Digital Marketer
Insightwhale
Directed digital marketing for blockchain, fintech, and edtech clients. Built full-funnel strategies, ran Google Ads, Meta Ads, email and social campaigns, led cross-functional teams, optimized processes, and consistently delivered lead-gen KPIs WW
Abr 2017 - Jun 2018
Chief Marketing Officer
WAFL
Led global marketing for a fast-food franchising brand. Built digital marketing from scratch, ran multi-channel campaigns across 6 countries, supported franchise sales, CRM, and international B2B lead generation with cross-functional teams
Sep 2015 - Ahora
Internet Marketer, Product Manager, Business Analy
Freelance
Product & Digital Marketing strategist with end-to-end experience in Google Ads, Meta Ads, and email marketing. Built and optimized lead-gen funnels, implemented CRM and automation, and scaled performance campaigns across e-commerce to deliver KPI